5 Digital Solutions That Can Help Your Business

In this day and age many enterprises really need to embrace digital technology just to stay in touch with their competition and provide an up-to- date, aggressive service to their clients and customers. We are bombarded by the expanding digital world on a daily basis and are sometimes unaware of what is on the market, along with the added benefits that may be offered to organisations of all sizes.

Listed here are 5 facets of digital technology that companies in this day and age should know about:

IPTV

IPTV ( Internet Protocol Television) is undoubtedly an excellent tv system which is delivered using an Internet Protocol network.

You will discover literally numerous remarkably useful instances of this technology which include; settling your hotel bill by way of the hotel room Tv Set, the BBC’s iPlayer, the way in which education uses IPTV to send video and audio to Personal Computer terminals within a college or university and the way that hospitals provide TV solutions to their patients. IPTV is all over the place and could possibly benefit your company in some way. The price tag on IPTV products and services have lowered significantly in the last three years or so, so now is a wonderful time for you to hop on-board.

Commercial Satellites

As a primary part of their provision of television solutions countless companies will need a specialist, commercial satellite installation. A professional system is more than just planting a big dish on the roof of a building. Many excellent options would be offered by a top grade satellite installation company for example a ‘landlord managed system’, which gives landlords total control over the dishes and a way to bring in profit from them. A ‘hidden dish farm’ is an additional example which offers the full array of satellite television channels without a dish in site!

Digital Signage

Digital signage is the hi tech way of displaying a combination of video, images, textual content and live Television to screens and displays. No doubt you’ve looked at these while not realising that it is a digital sign. Airports, train stations, sporting events etc. all put these to work for featuring advertising, information, recorded video, live streams and corporate branding. These signs offer real value to many different industries.

Audio Visual Systems

Whenever you and your employees are utilising audio visual equipment, chances are that this will take place when in front of an audience. As a result, good quality, reliable Audio-video devices are important for many companies as there is nothing worse than a system that fails mid presentation. There are many situations and industries that require a good AV system for example conference facilities, meeting rooms and even City trading floors.

Video Conferencing

As 55 % of communication is determined by verbal hints, video conferencing is second only to being there. Consequently, this is one type of digital business solution that is being accepted by large numbers of people daily. The quality of video, having no time delay and the ease of use have helped to make this a truly serious business device for a lot of organisations, especially since the charges involved have come down considerably.

So there you have it – 5 digital solutions which might be exactly what your company needs.

Home Business – Developing and Promoting Mobile Apps

The tremendous growth of smartphones has opened up significant opportunities for a home business developing and promoting mobile apps. We’ll discuss this in greater detail.

More and more people are spending time using their smartphones for a wide variety of tasks. For example there are applications to allow them to check their stock portfolio, or find the best local restaurants, or check the current weather reports.

There have also been a wide variety of applications developed for sale. You can create a home business either developing your own mobile apps for sale or get involved in promoting mobile apps as an affiliate.

You can also take advantage of a variety of promotional techniques to generate awareness of your website or blog. Users can connect to your website or blog either through their smartphone or computer.

There are many ways to reach mobile users. A popular technique is mobile based banner ads. If you are promoting an affiliate product, you can purchase banner ads which get sent to a variety of mobile based users. When the user clicks on the ad, you can earn commissions for any sales made as a result.

If you have software development skills, there may be an excellent opportunity for you to develop one or more mobile based applications for sale. Depending on which platform you use, the application can be listed on the appropriate marketplace.

Typically these applications only sell for a few dollars. However the potential demand for a popular application can easily exceed 250,000 users so you can quickly see the business potential.

All this can be done from the comfort and convenience of your home in developing a strong business opportunity.

Starting An Online Business? ECommerce Solutions – The Conclusion

Over the past few weeks we have covered the various aspects of setting up an online business and what a business owner needs to create to become successful with their ecommerce solution. Operating any business is hard work offline or online, so by managing both, the business owner takes on the responsibility of dictating offline and online strategies to best suit their business.

By going over the various guides that I have previously created, the business owner will have an online plan of what it takes to operate a successful online business. There are a few extra points that I would like to state that will encourage a business to start trading online, whether it be using ecommerce software or finding a web development company.

Starting and managing an internet business is very similar to managing any other business. Solid, good business practices such as customer service, good appropriate advertising, supplying products and services at a good price and forming long-lasting business relationships, are relevant to an internet business as they are to an offline business.

Some differences that relate to an online business are:

Low Start-Up Costs – When setting up a business online it does not need to cost the owner a great deal. Ecommerce software can be utilised to build and create a solution to sell online for little cost. If the owner decides to go with a web development company then prices can be much more for a bespoke web solution. However the internet is not a place where money and sales are easy to get, it requires planning, creativity, money and significant hard work to get the ecommerce solution working to a successful standard.

Marketing Opportunities – Having an online marketing strategy to promote the business is now an essential requirement. The possibilities for marketing on the internet are huge; these could include social networks, online partnerships or digital releases. The options are far greater online and cost-effective, than offline techniques. A business owner should know there target audience and that is where online marketing can be beneficial as ecommerce software solutions can now pinpoint your area and target particular groups.

Global Audience – A business owner may want to keep their service local but they must realise that the internet is a global tool to drive an international audience to your brand. Your website visitors are likely to come from all over the world so consideration must be taken to have your website readable in different languages, if financially viable. A good ecommerce software package may have this feature available.

I hope these guides help business owners with making that first step into online business. The opportunities online are increasing all the time so all businesses serious about making a successful impact online must use these guides to create their best online solution.

How Is FedBizOpps Useful in Business Development?

Anyone in the know in business development doesn’t get too excited if they happen to see something that looks exactly like what they are trying to bid on when searching FedBizOpps.gov (FBO). The Federal Government is supposed to post all unclassified opportunities over $25,000 on FBO. It is safe to say, however, that FBO is pretty much useless to you for bidding purposes because most of the opportunities that appear there have been discovered already by your competitors.

Your competitors may have been planning for these opportunities for a while, throughout the entire acquisition process from when the opportunity was created to the point of its culmination in a Request for Proposal (RFP) or Quote (RFQ). Rarely do you stand a chance of winning if you pick an opportunity off a website as public and popular as FBO late in the game, once a draft RFP, and especially the final RFP, has been issued. It has probably been “spoken for” or “wired” by some company that has taken its time to prepare.

Why would FBO be useful in business development, then?

It is actually useful for many purposes. Let’s take market research, for example, that every business developer should do periodically to figure out how the market is behaving, and if the company needs to adjust its course. You could use FBO to figure out which agencies buy what you sell. For example, you could search for “marketing communications.” Remember to use quotation marks if you use multiple keywords. See what contracts show up in the results. Make note of the contract titles and numbers that look especially interesting.

You will also see what companies are winning these contracts, and what companies may be issued sole source awards. Make a note of them, because these are your potential competitors or teammates. Look at the details about the contracts’ scope to zoom into the kinds of work you might be interested in bidding on.

FBO is a perfect place to learn about upcoming opportunities for educational and planning purposes and figure out what types of opportunities exist for a company like yours, and what are their key characteristics. You may not be using FBO for something to bid on, but the information on the solicitations is representative of the patterns of your potential customer agencies. You can see who buys what, how they do it, and how much and how frequently they buy.

Of course, you may indeed find some good opportunities in the early stages of procurement that don’t yet require proposals. All is not lost when the government issues a Request for Information, announces “Sources Sought,” or notifies of a “Presolicitation.” You may still have a fair shot at the opportunity if you start preparing right away.

On FBO, you can see what companies are registered to receive notifications about the RFPs and amendments. This will help you with your competitive analysis and teaming strategies. Some contracting officers may even require that your company register on FBO.

You may also use FBO for marketing yourself as an interested vendor to the government and partners.

Another great use of FBO is to find information about vendor outreach events, with its “Search Small Business Events” and “Vendor Collaboration” buttons.

As you can see, FBO has many uses – but all of them should be appropriate to your goals.